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SPEAKERS
Angela Richmond
Founder, Redfox Research
Angela Richmond is an insight specialist and content writer at Redfox Research, working with clients in media, tech and financial services. She works with Enthuse to provide the research, data and insights behind the Enthuse Mass Participation report, as well as the Donor Pulse and Charity Pulse series, both in their sixth year.
Hugh BrasherCEO, London Marathon Events (LME)
Hugh is the CEO of London Marathon Events (LME). He is a Director on the Boards of other mass participation event companies – Caledonian Group Events, Friday Night Lights, Maverick Race, Motion Events and Run 4 Wales. He is a co-founder of Athletic Ventures, a JV between UK Athletics, The Great Run Company and LME, which organises major track and field events in the UK and sells the sport’s sponsorship rights. Hugh worked on the first London Marathon in 1981 and has worked at all except one since. Prior to joining London Marathon Events Hugh ran the Sweatshop retail chain.
Nicky HomesCommercial Director at Great Run Company
Nicky is the Commercial Director at the Great Run Company, a position she’s held for over 17 years. As part of her role, Nicky is responsible for the management of the London office and all commercial partnership income as well as new business development. Having overseen the growth of all Great Run events over the years, including the world’s largest half marathon, she’s uniquely positioned to offer insight into what it takes to put together a brilliant event and what that means for charity fundraising.
Craig Bilner
CTO at Enthuse
Craig is Chief Technology Officer at Enthuse, the UK’s leading charity fundraising platform. With a career spanning leadership roles at Zoopla, Houseful, and News UK, he has deep experience in engineering leadership, data platforms, and large-scale infrastructure. He’s passionate about building high-performing teams, driving innovation in digital giving, and helping organisations harness technology for impact.
Maria Baratta
Senior Product Manager at Enthuse
Maria is a Senior Product Manager at Enthuse, the UK’s leading charity fundraising platform, where she is helping build its products for a new era of digital giving. She has led the move of charities from simple checkouts to a modern donation experience built to convert more supporters and raise more for your charity. Her focus is simple: give charities the same quality of technology as the best consumer brands, so they can achieve more and spend less time fighting their systems.
Lucie Hewitt, Events Fundraising Officer at Alzheimer’s Society
Lucie Hewitt is an Events Fundraising Officer at Alzheimer’s Society and has been at the Society for 4 years. Currently, Lucie is supporting on the AJ Bell Great Runs Partnership for 2026/2027 with her primary focus areas being Great North Run, Great Manchester Run and Great South Run.
Priya Bhandari VP of Customer Success, Enthuse
As VP of Customer Success at Enthuse, Priya’s role is to ensure that our charity partners achieve their fundraising objectives through our platform. She has over 10 years of experience in technology companies, where she gains an in-depth understanding of customers’ goals & challenges, and collaborates closely with them to deliver measurable impact through optimal use of the technology. Priya is passionate about building and coaching high-performing, thriving teams who deliver value to their customers every day.
Alyssia RawlinsEvents Organiser Specialist at Enthuse
Lys is an Event Organiser Specialist at Enthuse, working closely with event organiser partners to deliver successful fundraising initiatives and maximise fundraising impact across some of the UK’s most iconic mass participation events.
Hattie JardinePartnerships Manager at Run 4 Wales
Hattie Jardine has been with Run 4 Wales for 8 years, and in her current role as Partnerships Manager for 4. Her role oversees all contracted charity, sponsor and corporate partners.
Rob Fielding General Manager at Discover Adventure
Rob Fielding is General Manager at Discover Adventure, where he’s worked since 2002. Over more than 30 years in adventure travel he’s worked his way up from crew member, shaping everything from trip operations to product development. Calm and endlessly knowledgeable; he knows what makes a challenge work, and what makes a charity partnership last.
Adam Shaw
Adam Shaw, Commercial Manager at Maverick Race
If you’re like me, you’re ready for an adventure. I started by volunteering and then took my first role with Maverick 4 years ago. My role consists of working across all events, continuing to build our community network while planning and delivering our overseas camps. My role currently focuses on looking after our superb range of sponsors and partners which has now connected me to Enthuse and our current charity partners.
About Enthuse
Enthuse is part of The Access Group, and is a fundraising, donations and events registration technology provider that has helped thousands of charities raise millions. Enthuse’s solutions are customised under a cause’s own brand and put the organisation in control of the data. This allows charities to build and nurture a loyal supporter base, raise more and ultimately have more impact. Enthuse was founded in 2012 and is the official online fundraising partner for London Marathon Events and Great Run.
SPONSORS
The Great Run Company
The Great Run Company is the UK market leader in televised mass participation sports events, most famous for the Great North Run, the world’s biggest half marathon.
We believe that the challenge of a mass participation event provides the inspiration people need to get and stay active. We’ve been creating and delivering major mass participation events for over 40 years. Over that time, our team has developed specialist expertise in major event delivery.
Every year we inspire over 250,000 people to take part in major mass participation sports events across the UK.
London Marathon Events (LME)
London Marathon Events (LME) is a world-leading mass-participation events company with social impact at its heart, inspiring more than 200,000 participants each year. Its events include the TCS London Marathon, Big Half, Vitality London 10,000, GetPRO Bath Half, Brighton Marathon and Mainova Frankfurt Marathon.
The TCS London Marathon is the world's biggest annual one-day fundraising event, having raised £1.5 billion for charity since 1981.
LME’s vision is to inspire activity and it gifts its surplus each year to parent charity, the London Marathon Foundation. The Foundation has given more than £120m to projects that help people to become and remain active.
Alzheimer’s Society
Alzheimer’s Society is the UK’s leading dementia charity. We give vital support to those who need it, fund groundbreaking research, and campaign to improve experiences. It will take a society to beat dementia.
Discover Adventure
Since 1994, Discover Adventure has created worldwide cycling and trekking challenges with fundraising at their heart - helping people take on something hard, and raise money that matters while they do it.
Maverick Race
Maverick Race is one of the UK’s premier organisers of off-road trail running, ultra-marathon, and gravel running events. Designed to be accessible yet challenging, their races range from short 5K beginner runs to gruelling 100K ultra-marathons set across some of the most scenic landscapes in the British countryside.
Maverick categorise their events into three primary formats: Trail (classic single tracks and mud), X-Trail (mountainous, steep, and endurance-focused), and Gravel (smoother rolling roads and forest tracks).
Run 4 Wales (R4W)
Run 4 Wales (R4W) is a not-for-profit social enterprise and charitable trust set-up to promote, manage and deliver major sporting events.
Established in 2012, we have grown into one of the UK’s best-known mass participation event organisers, with Cardiff Half Marathon our largest in our event calendar.
R4W is a part of the London Marathon Group, after forming a joint venture company with London Marathon Events in 2023.
RedFox Research
RedFox specialises in market research in the Technology, Financial Services, the Third Sector, and Professional Services. We work with clients to help their organisations thrive and grow, through thought leadership research to build brand awareness and strategic research to give marketing professionals insights into customers, markets and product opportunities.
